We just noticed something interesting.
As many of you know, Microsoft is getting ready to launch its Bing search engine on Wednesday.
Guess, where Microsoft is advertising Bing?
On Google!
Yes, Microsoft is using its arch-enemy Google’s AdWords text ad program to peddle its Bing search engine.
How galling and how humiliating it must be to Microsoft CEO Steve Ballmer and the rest of the Microserfs that to get the word out on Bing they have to rely on and pay Google for the privilege.
Here, look at the Bing ad we found being advertised via Google’s AdWords program:
Serves you right, Microsoft.
Think of the countless hours you have taken from our lives over the years with all your buggy, crappy products.
Just in case you didn’t know, Bing is Microsoft’s umpteenth shot at upstaging Google in the search business.
So far, none of Microsoft’s attempts in the search business have worked out – Google continue to grow its search market-share while Microsoft’s search share continues to remain insignificant.
Let’s see if Microsoft has any success with this latest attempt.
this is a good strategy ….all those who use google may be tempted to try out Bing and if its better than google …..then it will work …..heavy search engine users are the target of both the companies ….and google is the right place to advertise Bing